our marketing philosophy

We believe that a single marketing approach is no longer an effective and long term strategy for any business wanting to retain and continue business growth. Our research and results show that a planned, multi-layered communication strategy is the best form of marketing to, and engaging with, your clients for long term business success.

Your Client Matters’ marketing strategies, resources and programs are designed to assist with client acquisition, retention and most importantly client engagement.

acquisiton

All businesses need to generate new leads for long term sustainability.

yourclientmatters’ marketing program includes a range of professional lead generation strategies and resources to ensure those leads become long term clients of your business and excellent referrers.

 

retention

You work hard to obtain new clients. With the right communication plan and marketing strategies we help you turn your once off transactions into clients for life.

Your communication program will ensure you are their preferred specialist when they need to do business again.

 

engagement

Education is the key to your marketing program and your successful engagement strategy.

All resources are created with real engagement strategies for client initiated contact.

multi-layered / trigger point marketing

As time passes our lives change and evolve. We experience different events. These events can trigger different opportunities.

yourclientmatters’ marketing program is designed to target these events to trigger a response through timely delivered marketing that will generate enquiries from new and existing clients.

Your clients are unique. They will respond and engage in different ways. Your multi-layered program will encompass different mediums allowing you to communicate with your clients via their preferred method of communication whether it be print, electronic, internet/website, sms or social media. We find this combined strategy delivers excellent results.